> ## Documentation Index
> Fetch the complete documentation index at: https://help.vinkit.co/llms.txt
> Use this file to discover all available pages before exploring further.

# Article analysis

> Analyze the performance of your listings to optimize your sales

export const VinkitCTA = () => <div style={{
  display: 'flex',
  gap: '12px',
  marginTop: '16px',
  marginBottom: '16px'
}}>
    <a href="https://vinkit.co/login" style={{
  display: 'inline-flex',
  alignItems: 'center',
  gap: '8px',
  padding: '10px 20px',
  backgroundColor: '#16A34A',
  color: 'white',
  borderRadius: '8px',
  textDecoration: 'none',
  fontWeight: '600',
  fontSize: '14px'
}}>
      Ouvrir Vinkit
    </a>
    <a href="https://chromewebstore.google.com/detail/vinkit-crm-bot-vinted/oeglnknhkgjamieipddbjahfpecinelm" style={{
  display: 'inline-flex',
  alignItems: 'center',
  gap: '8px',
  padding: '10px 20px',
  backgroundColor: 'transparent',
  color: '#16A34A',
  borderRadius: '8px',
  textDecoration: 'none',
  fontWeight: '600',
  fontSize: '14px',
  border: '2px solid #16A34A'
}}>
      Installer l'extension Chrome
    </a>
  </div>;

<VinkitCTA />

## Overview

The **Analysis** section of the dashboard gives you a complete view of your articles' performance: views, favorites, conversion rate, and trends.

## Access article statistics

1. Go to **Articles** from the dashboard.
2. Click on an article to open its detail page.
3. The **Statistics** tab displays detailed metrics.

### Available metrics

| Metric                 | Description                                               |
| ---------------------- | --------------------------------------------------------- |
| **Views**              | Number of times your listing has been viewed              |
| **Favorites**          | Number of people who added the article to their favorites |
| **Messages received**  | Number of messages from potential buyers                  |
| **Conversion rate**    | Ratio between views and the final sale                    |
| **Days online**        | Number of days since the first publication                |
| **Last republication** | Date of the last bump                                     |

## Global analysis

In the **Analysis** section of the main menu, you can access aggregated views:

### Performance by period

Select a period (7 days, 30 days, 3 months, 12 months) to see:

* The evolution of your **total views**
* The number of **sales** over the period
* The **revenue** generated
* The **average time to sale** (between publication and sale)

### Performance by category

Identify which article categories perform best:

* **Most viewed categories** — which types of articles attract the most attention
* **Top selling categories** — which types sell the fastest
* **Average margin by category** — which categories are the most profitable

<Tip>Focus your sourcing on categories that combine a good sales volume **and** a good margin.</Tip>

### Articles to optimize

{/* <Frame caption="Analyse de performance des articles"> */}

{/* </Frame> */}

Vinkit automatically identifies articles that could perform better:

* **Many views but no sale** — the price may be too high, or the description lacks detail
* **Few views** — the article would benefit from a republication or better photos
* **Online for a long time** — consider a price drop or category change

## Export data

To analyze your data in a spreadsheet:

1. Go to **Analysis**.
2. Click **Export** in the top right corner.
3. Choose the format: **CSV** or **Excel**.
4. Select the period and desired columns.
5. Download the file.
